I Built a Link-in-Bio Platform… Then I Asked: “Why Would Anyone Come Back?”

On July 11, 2026, I started building a project inspired by link-in-bio platforms. The idea was pretty straightforward: Create a profile → customize it → add your links → share it. So I built Rizzzler. And right now, it has 11 users. Yep. 11 😂 Not exactly the kind of number you'd put on a startup pitch deck. But those 11 users actually made me think about the project in a completely different way. The problem I noticed 🤔 I started looking at how people were using Rizzzler. And I noticed something: People would create their profile... Then disappear. Some wouldn't come back for a week. Some wouldn't even check the app for weeks. And eventually I realized something obvious. Why would they? Rizzzler was primarily a profile website. Once you've created your profile and shared your link, what reason do you have to open it again? You don't. That got me thinking: What else can we actually do with a profile? I didn't want Rizzzler to become something people set up once and completely forget about. I wanted the profile to actually do something. And that's where I got a pretty crazy idea. What if Rizzzler became more than a profile? I've used services that let you log into other applications using their account. For example: Sign in with GitHub. That got me thinking: What if Rizzzler could do something similar? Instead of Rizzzler only being a place where you create a profile... What if developers could use Rizzzler as an identity provider? And suddenly I had a new idea: Sign in with Rizzzler That was probably the craziest idea I've had for this project so far. And I decided to build it. I built my own OAuth 2.0 system 🔐 I started building the OAuth 2.0 mechanism, the developer-side integration, and the documentation. I also created a developer docs page so developers can understand how to integrate Sign in with Rizzzler into their applications. I've tested the mechanism locally, but there's an important distinction: It hasn't been properly tested by a real third-party applica